Don't miss this opportunity to dress your little ones in style while supporting Primrose Preschools.
Shop our exclusive Holiday Collections and make a difference in the lives of our community's youngest members. We're proud to share that 10% of every sale you make will be dedicated to funding Rigley Primrose School local charity initiatives.
Reach For The Stars Backpack Collection
Each design is carefully crafted to ignite your daughter's imagination and spark their sense of adventure. With its spacious design and durable material, this backpack is perfect for carrying all of your little mama's essentials while she conquers the world.
SUPPORT US AND HELP US MEET OUR SCHOOL GOAL OF $3500 in sales.
The Primrose School fundraiser ends on Dec. 20th
Meet the Visionaries: Elle Olivia's Dallas-Native Founders
Our founder, Marty, and her daughter Elle Olivia, are not just locals; they're passionate Dallas entrepreneurs and a proud Primrose School family. Marty had a vision to help build confidence in girls from a very young age. Watching her little girl Elle Olivia grow inspired her to create adorable clothing pieces that allow girls across the world to step into their own confidence.